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Earning points at your favourite café?Check your points

Customer engagement for food businesses

Turn every waiting customer into a returning customer

Transform waiting time into interactive experiences, digital rewards and loyalty that keep guests engaged today and bring them back tomorrow.

14-day free trial. No card required.

  • Increase repeat customers
  • Keep guests engaged while they wait
  • Digital loyalty and rewards
  • Works on any smartphone
  • No complex POS integration

cafealty helps food businesses create memorable customer experiences without disrupting daily operations. Customers scan, play, earn rewards and keep coming back.

Built for modern food businesses

Whether you run a single outlet or manage several locations, cafealty turns every visit into an opportunity to build long-term loyalty.

  • Restaurants
  • Cafés
  • Bakeries
  • Dessert shops
  • Bubble tea stores
  • Juice bars
  • Fast casual
  • Food courts
  • And more

Every waiting minute is an opportunity

Food businesses work hard to attract customers, but many leave without a reason to return.

Guests disengage while they wait

The minutes between ordering and being served are the only moments a guest is guaranteed to be looking at their phone. Usually they spend them somewhere else.

Paper loyalty cards go unused

Stamp cards are lost, forgotten at home, or never filled. The reward arrives too late to change anyone's habits.

Repeat visits are hard to earn

A good meal is not always a reason to come back. Without something that follows the guest home, the next visit is left to chance.

No view of what is working

Most businesses can see today's sales but not who returned, how often, or which reward brought them in.

Transform waiting into engagement

cafealty turns waiting time into a rewarding customer journey through interactive experiences, digital rewards and loyalty.

  1. 1

    Order

    The guest orders as they always have. Nothing changes at the counter.

    Step 1
  2. 2

    Scan

    They scan a code or type it in. No app to install, no account required to start.

    Step 2
  3. 3

    Play

    A short game fills the wait — or they skip straight to collecting points.

    Step 3
  4. 4

    Earn

    Points land in a balance the guest can see, on rules you set.

    Step 4
  5. 5

    Redeem

    Your staff confirm the reward at the counter. Every redemption is recorded.

    Step 5
  6. 6

    Return

    A balance worth spending is a reason to choose you again.

    Step 6

Product

Everything you need to build customer loyalty

Manage customer engagement, digital loyalty, rewards, analytics and business insights from one platform.

Customer experience

The guest's side: join a visit, play, watch points arrive and see which rewards are within reach. Opens in a browser on any phone.

Games

Designed for short waiting times

Quick, intuitive and rewarding experiences that fit naturally into the waiting journey. Games are an engagement tool — the loyalty platform works with them switched off.

  • Memory Match

    Available now

    Flip matching cards before time runs out and test your memory.

    22 roundsabout 120sSingle player

  • Precision Pour

    In development

    Stop at the perfect fill level to pour with precision.

  • Secret Dish

    Available now

    A deduction game where friends at the table uncover each other's hidden dish.

    about 300s2–8 players at the table

Some games are played solo on a guest's own phone; others gather the whole table — each card shows how many can join.

Reward every visit

Encourage repeat visits through points, rewards and a loyalty experience you configure — not a template.

  • Points on rules you set
  • Instant points for guests who skip the game
  • A reward catalogue you publish
  • Staff-confirmed redemptions
  • Levels that recognise regulars
  • A profile the guest can see

Understand what brings customers back

Monitor engagement, repeat visits, reward redemptions and loyalty performance over any window you choose.

  • Engagement over any window
  • Repeat visits and lapsed guests
  • Redemption performance by reward
  • Points issued against points spent
  • Signals when a figure is still settling
  • CSV export of the same figures

Your brand. Your experience.

Every business customises its branding, rewards, loyalty settings and guest experience while running on cafealty.

  • Your logo, on their home screen
  • Your colours, contrast-checked
  • Typography from a curated set
  • Rewards in your own words
  • Loyalty settings that match your margins
  • An installable app, with no app store

One platform, many independent businesses

cafealty runs every business as its own tenant. Your guests, points, rewards and reports are yours alone.

  • One platform, continuously improved
  • Your data is isolated from every other business
  • Your own configuration and rules
  • Your own entry link and QR

Built for business

Role-based access, secure authentication and reliable cloud infrastructure help protect your business and your guests' information.

  • Separate sign-in for guests, staff and owners
  • Permissions decide what each person can do
  • Every query is scoped to your business
  • Points and redemptions cannot be rewritten
  • Administrative actions are recorded
  • Hosted on managed cloud infrastructure

Pricing

Simple pricing that grows with your business

Choose the plan that fits today. Move up when your outlets do.

  • Starter

    Digital loyalty and rewards, without the games.

    Regular price ₹12,000 ₹10,000 / year

    Save ₹2,000

    14-day free trial

    Includes

    • Loyalty
    • Rewards

    Limits

    Brand asset storage (MB)
    100
    Active rewards
    10
    Staff accounts
    5
  • Growth

    Recommended

    The full engagement platform for a single outlet.

    Regular price ₹24,000 ₹20,000 / year

    Save ₹4,000

    14-day free trial

    Includes

    • Loyalty
    • Rewards
    • Single-player games
    • Multiplayer games
    • Immediate loyalty
    • Reporting and analytics
    • Custom branding

    Limits

    Brand asset storage (MB)
    200
    Active rewards
    20
    Staff accounts
    10
  • Franchise

    Several outlets, managed together.

    Regular price ₹36,000 ₹30,000 / year

    Save ₹6,000

    plus ₹10,000 per additional outlet, per year

    14-day free trial

    Includes

    • Loyalty
    • Rewards
    • Single-player games
    • Multiplayer games
    • Immediate loyalty
    • Reporting and analytics
    • Custom branding

    Limits

    Brand asset storage (MB)
    200
    Active rewards
    20
    Staff accounts
    10
  • Founding Partner

    Launch offer

    Locked pricing, priority onboarding and early access, for the businesses who start with us.

    ₹15,000 / year

    14-day free trial

    Limited to the first 30 businesses

    Includes

    • Loyalty
    • Rewards
    • Single-player games
    • Multiplayer games
    • Immediate loyalty
    • Reporting and analytics
    • Custom branding

    Limits

    Brand asset storage (MB)
    200
    Active rewards
    20
    Staff accounts
    10

FAQ

Questions, answered

What owners ask us before they start.

What is cafealty?

cafealty is a customer engagement platform for food businesses. It turns the wait for an order into digital loyalty, rewards and short games, so guests leave with a reason to come back.

How does cafealty work?

A guest scans a code or enters it after ordering. They either play a short game or take their points immediately. Points accumulate on the rules you set, and your staff confirm rewards at the counter.

Does it require POS integration?

No. cafealty runs alongside whatever till you already use. Your staff enter the visit in a browser, so nothing needs to be connected or replaced.

Do customers need to install an app?

No. Everything runs in the phone's browser. Guests who want to can add your branded experience to their home screen, but nothing requires an app store.

Which businesses is it designed for?

Any food business where guests wait between ordering and being served: restaurants, cafés, bakeries, dessert shops, bubble tea and juice bars, fast casual and food courts.

Can I customise rewards and branding?

Yes. Your logo, colours, typography, reward catalogue and loyalty rules are all yours to set, and you can change them without our help.

How do loyalty points work?

You decide how points are earned and what they are worth. Balances are held in an append-only ledger, so a guest's points and your reports always agree.

Can I switch the games off and use loyalty only?

Yes. Loyalty and rewards work on their own, and there is a plan for exactly that. Guests who prefer to skip a game can take their points straight away.

How long does setup take?

Most businesses are ready the same day. We create your café, you set your loyalty rules and rewards, and your staff sign in and start.

Is customer data secure?

Each business is isolated from every other, sign-in is separate for guests, staff and owners, and administrative actions are recorded. Guests are identified by phone number rather than by anything you have to store yourself.

Open the demo café

See it as a guest would

Open Demo Café, our demonstration café. It runs the same platform your guests would use, with sample rewards.

Open the demo café

Ready to turn waiting into returning?

Create engaging customer experiences, reward loyalty and encourage repeat visits from one platform.

14-day free trial. No card required.